Fred R. and Forest R. David, a father–son team, have published more than 50 articles in journals such as Academy of Management Review, Academy of Management Executive, Journal of Applied Psychology, Long Range Planning, International Journal of Management, Journal of Business Strategy, and Advanced Management Journal. Fred and Forest’s recent article titled “Mission Statement Theory and Practice: A Content Analysis and New Direction,” published in the International Journal of Business, Marketing, and Decision Sciences, is changing the way organizations devise and use vision and mission statements.
Fred R. David
Fred and ...
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