September 2010
Intermediate to advanced
388 pages
12h 9m
English
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1.8.2 Stable, Changing and Turbulent Environment
Toss A. Webber has identified three types of environments which are discussed below:
(a) Stable Environment
A stable environment is one with little or no unexpected or sudden change. However, it is difficult to find stable environment because of changes in technology, society and other spheres.
(b) Changing Environment
In a changing environment, innovation may occur in product, market, law, or technology. Such changes are, however, unlikely to take the top managers of the organisation completely by surprise.
(c) Turbulent Environment
When competitors launch new, unexpected products, when laws are passed without appreciable warning and when technological breakthroughs suddenly revolutionise product ...
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