September 2010
Intermediate to advanced
388 pages
12h 9m
English
Content preview from Organisational Change
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7.5 SELECTION OF APPROPRIATE METHOD FOR DATA COLLECTION
A researcher must judiciously select the method/methods of data collection for his own study, keeping in view the following factors (Fig. 7.10).
Fig. 7.10 Important factors in selection of appropriate method of data collection
a. Nature, scope and object of enquiry This constitutes the most important factor affecting the choice of a particular method. The method selected should be such that it suits the type of enquiry that is to be conducted by the researcher. This factor is also important in deciding whether the data already available (secondary data) are to be used or if data ...
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