March 2026
Intermediate
384 pages
6h 40m
Japanese
Content preview from UX for Business ―デジタル変革時代のビジネスデザイン手法
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
戦略：どのようなエコシステムが必要か？
GoogleとAppleはそれぞれ異なるが優れたエコシステム戦略を持っている。
Googleは検索を中心に据え、その周囲に他の多数のプロダクトを配置してる。これら
のプロダクトも多少の収益を生むことはあるが、主な目的は検索へのデータやトラフィック
を生み出すことだ（実際にはもっと複雑だが、ここでは単純化しておこう）。Googleのプロ
ダクトはオープンで、その多くが無料で提供されており、基本的には世界中の人が標準的
な選択肢として使うことを目指している。
Appleは「囲い込み」戦略を採用している。Googleとは 異 なり、 Appleの高価な端
末を中心に据え、マーケティング的にはほとんど崇拝の対象になるようにしている。いった
んiPhoneやMacBookを 手 に すると、 Appleの洗練されたソフトウェア、アプリ、その他
の端末のすべてが連携し、より便利になる。競合プロダクト、たとえばGoogle製の
Android端末を使うことはユーザーにとって手間になる。Appleはその便利さゆえに高価
格を設定でき、一方 Googleは、低価格によって幅広い層を取り込んでいる。
ど ちらも 優 れ た 戦 略 だ！ それぞれ、自社が最も勝算を握る領域、つまりGoogleなら検
索、Appleならハードウェアを軸に構 築されている。
中心となるプロダクト＋付属品 支援サービス付き収益エンジン
25. エコシステム
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.