March 2026
Intermediate
384 pages
6h 40m
Japanese
Content preview from UX for Business ―デジタル変革時代のビジネスデザイン手法
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すべての条件が同じなら、
ユー ザ ーは 何 を 押 す の だ ろうか？
運を天にまかせるのではなく、一つ一つのクリック動作を分解し、運が機能する仕組み
を 理 解しよう。
ウェブサイトの左メニューを思い浮かべてほしい。よくあるデザインパターンだ。花火の
カテゴリが 8つ 並んでいる。そのときユーザーはどれをクリックするだろうか。
確率についてよくわかっていないと、人気の種類の花火はどれだろう、と考え始めてし
まうだろう。しかし、統計的に考えられれば、おのずからメニューの一番上が一番押され
ているはずだとわかる。
メニュー 項 目 が 何 か 、 どん なウェブ サイトかも 知らず に な んで わ かるん だ 。 そう驚くのも 無
理はない。
その理由は、私が運の仕組みを理解しているからだ（あるいは、魔法使いだからかもし
れない。いや違うか）。
線香花火
ストロ ボ
乱玉
ロ ケ ット 花 火
噴出花火
ねずみ花火
爆竹
連発打ち上げ花火
4. 確 率（ Probability）
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.