March 2026
Intermediate
384 pages
6h 40m
Japanese
Content preview from UX for Business ―デジタル変革時代のビジネスデザイン手法
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
定量的にも定性的にも考えよう
ECサ イトほ ど コン バ ー ジョン に フォーカ ス す るビ ジ ネス は な い 。 コン バ ー ジョン 率 や 平 均
注文額は、サイトに関わる人たちの会話の中心になる。ECサイトのコンバージョン最適化
は非常に定量的な作業だ。たくさん測定し、テストし、分析を深めよう。
けれど、ブランドは定量的に測れるものではない。非常に主観的だ。データの数字の
多くは、効率性よりも娯楽的価値によって動かされていることが 多い 。だからこそ、ユーザー
に直接話を聞くべきだ。
成 功して い る ECブランドは、お客さんをとても大切にしていて、頻繁に話を聞き、お客
さんが何を考え、感じているかを積極的に理解しようとしている。生地の質感を伝える良
質な写真や、親切なサイズガイド、商品に関する細かな技術的説明が、購入の決め手に
なることもある。そして、それを知る唯一の方法は聞くことだ。
13. シンプルなビジネス
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access
More than 5,000 organizations count on O’Reilly
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.