March 2026
Intermediate
384 pages
6h 40m
Japanese
Content preview from UX for Business ―デジタル変革時代のビジネスデザイン手法
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
ビジネスモデルはゲーム構 造に合わせる
通常 、ビジネスモデ ルよりもゲームの 質 のほうが 重 要だ。ゲームが つまらなければ、ど
んな収益計画も意味がない。ただし、ひとたびビジネスが論点となった場合には、ゲーム
の設計に即してユーザーの支払い方法は決まる。
・「クリアする」種 類 のゲームや 現実 のスポーツを模したゲームでは、ゲームを所有する
ために支払うのがよい。クリアしたり現実の状況が変わったりすれば、継続して支払
う動機は薄れる。その後はアップデート版を再度販売する。
・「マリオカート」のように何度も遊べるゲームでは、長期的なエンゲージメントが期待で
きるが 、 い ず れ 飽 きるリスクもある 。 新しい コース や キャラクターなど ゲームの拡張要素
を販売し、実質的に同じゲームを繰り返し売る。
・「 Candy Crush」の ように 終 わり の な い ゲ ーム で は 、 難しい レ ベ ル をスキップ するた
めの課金や、進捗を保存するためのサブスクリプションなど、終わりのない課金モデ
ルを適 用 する。
クリア する
ゲーム
買い切り
上 達 すると
飽きる
ゲーム
拡張要素を
売る
終わりの
ない
ゲーム
サブスク
リプ ション か
チ ートを
売る
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access
More than 5,000 organizations count on O’Reilly
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.